How stepping away from esports helped SoaR Gaming outlast the competition

SoaR Gaming is one of the few companies left standing from the initial wave of esports hype in the early 2010s. The secret to its survival? Divesting from esports completely.

Seo
Seo
Seo
Blog Banner
Blog Author Icon
Alexander Lee
GamesBeat
5 mins
March 5, 2026

SoaR Gaming is one of the few companies left standing from the initial wave of esports hype in the early 2010s. The secret to its survival? Divesting from esports completely.

Next week marks the 15th anniversary of SoaR Gaming, which started out as a collective of trickshotting “Call of Duty” players in March 2011 before growing into a prominent esports organization with rosters in “Counter-Strike,” “Valorant,” “Apex Legends” and other popular titles. In 2019, SoaR Gaming was purchased by a new ownership group led by current chief operating officer Oliver Silverstein, with some of the org’s original founders, including Mustafa “Crude” Aijaz, staying on as leaders and key operators.

Read More on GamesBeat

https://gamesbeat.com/how-stepping-away-from-esports-helped-soar-gaming-outlast-the-competition/